The term CRM, Customer Relationship Management, is a newly coined term used to describe a system that allows companies to access and manage key elements of their business. A mobile CRM is one that delivers the experience to users of smartphones, tablets, and other mobile internet-enabled devices. Right away you can see the benefits a mobile CRM would have in the growth and development of any business big or small. A custom CRM system, designed specifically for your business, employees and customers, will take you to the next level.
Let’s face the facts; we are not a generation filled with patience. No longer is using a desktop to gain information good enough for us, we want information at the touch of a button anytime we want it. Mobile device use went from .7% in 2009 to just under 53% in 2017, with numbers that will only continue to grow. Your business must have software to match. Users of mobile CRM systems are able to access important business data no matter when they want it or where they are.
Mobile CRM systems are important to employees as they are no longer tied to a desk to work. Employees are literally able to work no matter where they are when using a mobile CRM. They can access vital information when meeting with prospects, allowing immediate decision to be made. We all know how important an immediate decision is when closing a deal. Custom CRM systems allow this to occur.
Jobs that were once considered “office jobs” where employees physical presence was thought to be required have since gone remote because of systems such as a CRM, leading to higher overall productivity. With access via mobile technology, employers actually gain higher results from their employees. A recent study boosts that most mobile employees work an extra 240 hours annually.
Mobile smart devices give employees a freedom that is not experienced when tied to a desk. Employees and employers alike benefit from having access whether they are in the same building or half way across the world. Tying a workforce together with real-time, shared information allows data to be shared regardless of software compatibility, which leads to a more collective work atmosphere.
If you have questions on how a CRM platform can help you grow your company and improve the efficiency of your workforce, it is important to schedule an appointment today with a developer who is versed in both iPhone and Android app development. They can assist in developing the right CRM system that will continue to develop and adapt to your ever growing company climate and personalized needs.
Creative Programs and Systems, CPS, is an all-inclusive IT solutions company offering a variety of services including: managed IT services, IT consulting, residential computer services, custom programming, website design, iphone & android app development, and more. More information can be found at https://cpsmi.com.